Trane Online Parts Catalogue
05 | 14
Previously only available via a physical printed parts catalogue, we « liquified » this content in order to present the information via an easy-to-use online website. In addition to the printed physical catalogue, the Trane target audience is now able to search the parts that they need for their operations, together with requesting a quote for these selected items from their PC, smartphone or tablet.
ORDERS AT YOUR FINGERTIP
In addition, we have integrated an e-commerce-like function to select products and request quotes. It is a powerful combination of giving the right information at the right time with a tangible extra business channel. A great example of making –complex- content liquid.